Having promotions that are unknown is like preaching in the desert. Giving discounts to everyone is like throwing money out the window. Specific targeted communications have proven to be ten times more effective than massive communications. Consumers are mobile, they now carry with them the technology to interact with them in real time. So… why not send, to their mobiles, all the promotions, products, prices, and information that is relevant to them. Why not give them only the info they want and need and not pest them with unwanted and information not valued?
MOBILOR™ is the communications channel – the medium – for the consumer on the move. It lets retailers send valued and pertinent information to consumers. Valued information is defined by the sub-segmentations characteristics of the individuals. Main features included in our App:
Unique consumer identification
Recommendations based on latest purchases
Typical weekly purchase list, if applicable
Mapping – stores and other information desired by the consumer
“I like it” peer evaluation system
“Download the cool ad” functionality. Consumer downloads ads s/he wants.
Use beacons to trigger events, such as a notification of discounted items, sending messages or videos, and collect relevant information about the consumer movements in the store
MOBILOR™ the best app to fuel your business along your big data analytic suite.
MOBILOR™ is a SaaS (Software as a Service) application, so it requires no user installation, software and mathematical models management. Once information is uploaded, simulations begin and results displayed. Contact us for a free demo >